by Ed Yourdon
I read an interesting article by Dr Andy Williams this week on his EzSEO blog. In it Andy answers a commonly asked question about the best ways of making money online today. This is of course a subject in which I have a particular interest, so I was keen to see what he had to say.
I have reproduced the opening of his article below.
I got an email today. The person wanted to start an online business, and they asked me to help them learn how to create affiliate sites. That got my thinking…
If I was starting out today, what would I do online?
What would you do? I’d love to hear your thoughts in the comments below…
If I was in a hurry, I would not create affiliate sites. With the changes in Google over the last few years, affiliate sites are no longer a quick solution for a long-term, sustainable business. They take time to build and mature and get one thing wrong, your work could wiped out overnight. Don’t get me wrong, as part of a long-term strategy affiliate sites are fine, but they are not a source of instant income like they used to be.
So what would I do?
Well, I would want something that was not dependent on Google, and there are two clear winners for me – Kindle books & Udemy courses.
The great thing is, if you can do one, you can do both…
Kindle is, of course, a well-known option among entrepreneur writers. A small but growing number have become millionaires through Kindle publishing, and many others are earning a worthwhile sideline or even full-time income.
On the minus side, in recent times it has become a very crowded marketplace, and getting your title to stand out has become increasingly difficult (though it can still be done, of course).
Udemy is the new kid on the block, and as yet it has failed to get on the radar of many writers. I agree with Andy that it should, though.
Udemy allows anyone to publish courses on almost any subject, from writing to programming, foreign languages to astronomy. Courses can include video, audio and text. You set your own price, and split the income with the platform. You can also publish free “taster” courses, which can be a great way of building your list.
This is clearly not an opportunity for fiction writers (unlike Kindle) – but if you have any kind of expertise you can share, it is definitely worth looking into. I certainly plan to investigate it in more detail myself in future.
I should also mention that Andy has his own comprehensive course on creating Udemy courses, which you can read about in his blog post. It is currently available at a huge discount. This is not an affiliate link and I don’t make any money for recommending it. I am simply mentioning it as a service to my readers. I’m a big fan of Andy’s books and courses, and in my experience they always deliver amazing value for money.
* Have you tried Udemy yourself, as a student or instructor? If so, what did you think of it? I’d be intrigued to hear your views. Please leave a comment below as usual!